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Fortress Surgeon Digital Marketing, a surgeon digital advertising company, introduces an expanded search engine optimization solution for plastic surgeons, focusing on online exposure, individual interaction, and practice development. Lauren's concentrate on ROI and passion for discovering the crucial details that transform projects from good to terrific consist of creating a grand range multivariate test framework using fractional factorial analysis for comprehending ROI possibility in digital media across Pfizer Rx brand names within the Pfizer for Living portfolio, and creating a forecast strategy for forecasting ROI prior to media financial investment.

A 25-year veteran in the health care advertising and marketing room, Tracey started her career as an agency account person for a range of pharma brands and later on led the marketing initiative to introduce a first-of-its kind site in the glasses and eyecare room.

He leads a group of media technique, media preparation, media buying and media implementation specialists that collaboratively make sure that campaign objectives are achieved in order to maximize roi and interactions. Lauren's job in digital and media started in the 90's, just as digital came to be a practical marketing network.

While at Underscore, she spent three years showing Internet search engine Advertising and marketing at the WSE College in Krakow. One of her faves memories of working at Underscore was years back, when they determined exactly how to map Nielsen data to Yahoo's audience base and show out ROI from electronic media to retail acquisition.