Home

Fortress Surgeon Digital Marketing, a specialist digital advertising and marketing firm, announces an increased SEO service for cosmetic surgeons, focusing on on-line exposure, patient involvement, and method growth. Lauren's concentrate on ROI and passion for locating the crucial details that change projects from great to fantastic include establishing a grand range multivariate examination structure utilizing fractional factorial evaluation for understanding ROI capacity in electronic media throughout Pfizer Rx brands within the Pfizer for Living portfolio, and establishing an estimate method for anticipating ROI before media investment.

A 25-year veteran in the healthcare marketing and advertising room, Tracey began her profession as an agency account individual for a range of pharma brands and later on led the marketing initiative to introduce a first-of-its kind website in the glasses and eyecare space.

It was these very early examinations that drove Underscore's focus on data driven programs and ROI dimension, a basic distinction in the sector. She believes Underscore is the model for how media and advertising and marketing agencies should, and will, advance in the future.

While at Underscore, she invested 3 years educating Search Engine Marketing at the WSE University in Krakow. One of her faves memories of operating at Underscore was years back, when they found out exactly how to map Nielsen information to Yahoo's target market base and confirm out ROI from digital media to retail acquisition.