Outbound Telemarketing
Fortress Surgeon Digital Marketing, a cosmetic surgeon digital marketing company, introduces an expanded SEO solution for plastic surgeons, concentrating on online presence, patient involvement, and method development. Lauren's focus on ROI and enthusiasm for discovering the essential details that change campaigns from great to fantastic consist of establishing a grand range multivariate examination framework utilizing fractional factorial analysis for understanding ROI possibility in digital media throughout Pfizer Rx brands within the Pfizer for Living portfolio, and creating a forecast technique for forecasting ROI before media investment.
A 25-year veteran in the medical care advertising and marketing area, Tracey began her occupation as an agency account person for a selection of pharma brands and later on headed the advertising initiative to introduce a first-of-its kind site in the eyeglasses and eyecare space.
It was these early examinations that drove Underscore's concentrate on data driven programs and ROI dimension, a fundamental differentiation in the industry. She believes Underscore is the version for just how media and marketing companies should, and will, advance in the future.
While at Underscore, she spent three years showing Internet search engine Advertising at the WSE College in Krakow. One of her favorites memories of operating at Underscore was years back, when they figured out just how to map Nielsen data to Yahoo's audience base and confirm out ROI from electronic media to retail purchase.