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Fortress Surgeon Digital Marketing, a specialist electronic advertising and marketing firm, reveals an increased search engine optimization service for plastic surgeons, concentrating on online visibility, individual interaction, and practice development. In her previous role as VP of Biddable Media Daga concentrated on the advertising and marketing of wellness & health brand names with all lifecycle stages: beginning with professional trial recruitment campaigns, with the pre-launch market-shaping, launch and advertising stage, finishing with patent expiry and advertising and marketing sunsetting.
A 25-year expert in the healthcare advertising and marketing room, Tracey started her profession as a firm account person for a variety of pharma brands and later headed the marketing initiative to launch a first-of-its kind site in the eyewear and eyecare area.
It was these very early examinations that drove Underscore's concentrate on data driven programs and ROI measurement, a fundamental distinction in the sector. She thinks Underscore is the model for how media and advertising and marketing companies should, and will, evolve in the future.
While at Underscore, she spent three years instructing Internet search engine Marketing at the WSE College in Krakow. Among her favorites memories of operating at Underscore was years earlier, when they identified just how to map Nielsen information to Yahoo's target market base and confirm out ROI from digital media to retail purchase.