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Citadel, a cosmetic Fortress Surgeon Digital Marketing digital marketing agency, reveals an expanded search engine optimization service for plastic surgeons, focusing on on-line exposure, person involvement, and practice development. In her previous role as VP of Biddable Media Daga focused on the marketing of wellness & wellness brands with all lifecycle stages: beginning with scientific test recruitment campaigns, through the pre-launch market-shaping, launch and advertising phase, finishing with license expiration and marketing sunsetting.
A 25-year professional in the medical care marketing and advertising area, Tracey began her occupation as a company account individual for a range of pharma brand names and later on headed the marketing initiative to launch a first-of-its kind portal in the eyeglasses and eyecare space.
It was these very early tests that drove Underscore's focus on data driven programs and ROI dimension, a fundamental differentiation in the sector. She believes Underscore is the version for exactly how media and advertising and marketing agencies should, and will, advance in the future.
While at Underscore, she spent three years showing Online search engine Advertising at the WSE University in Krakow. One of her favorites memories of operating at Underscore was years earlier, when they figured out just how to map Nielsen data to Yahoo's audience base and confirm out ROI from digital media to retail purchase.