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Citadel, a doctor Fortress Surgeon Digital Marketing advertising and marketing firm, reveals an expanded SEO solution for plastic surgeons, focusing on on-line exposure, patient engagement, and practice development. Lauren's concentrate on ROI and interest for finding the crucial details that change projects from great to wonderful include creating a grand scale multivariate examination framework utilizing fractional factorial analysis for comprehending ROI potential in electronic media throughout Pfizer Rx brand names within the Pfizer for Living portfolio, and establishing an estimate strategy for forecasting ROI prior to media investment.

A 25-year veteran in the healthcare marketing and advertising space, Tracey started her career as a firm account person for a variety of pharma brand names and later on led the marketing initiative to release a first-of-its kind website in the eyeglasses and eyecare room.

He leads a team of media approach, media preparation, media acquiring and media implementation experts that collaboratively ensure that project objectives are accomplished in order to take full advantage of involvements and ROI. Lauren's profession in digital and media began in the 90's, just as digital came to be a sensible marketing channel.

While at Underscore, she spent three years showing Online search engine Marketing at the WSE College in Krakow. One of her faves memories of working at Underscore was years back, when they figured out exactly how to map Nielsen information to Yahoo's audience base and prove out ROI from electronic media to retail acquisition.