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Citadel, a Fortress Surgeon Digital Marketing digital marketing firm, introduces a broadened search engine optimization solution for cosmetic surgeons, concentrating on on-line visibility, client involvement, and practice growth. In her previous duty as VP of Biddable Media Daga focused on the advertising and marketing of health and wellness & wellness brand names with all lifecycle phases: starting from medical trial employment campaigns, through the pre-launch market-shaping, launch and marketing stage, finishing with patent expiration and marketing sunsetting.

A 25-year expert in the healthcare advertising and marketing room, Tracey began her profession as a company account person for a variety of pharma brand names and later spearheaded the advertising effort to release a first-of-its kind site in the glasses and eyecare space.

It was these very early tests that drove Underscore's concentrate on data driven programs and ROI measurement, an essential differentiation in the industry. She believes Underscore is the version for just how media and advertising firms should, and will, progress in the future.

While at Underscore, she invested three years educating Internet search engine Advertising and marketing at the WSE College in Krakow. Among her favorites memories of operating at Underscore was years back, when they found out just how to map Nielsen data to Yahoo's audience base and verify out ROI from digital media to retail acquisition.